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Tuesday, February 09, 2021

【Random|隨寫】What's the responsibility of KOLs|網紅背負的社會責任是什麼

February 9, 2021, Tuesday 

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This has nothing to criticise about this Clubhouse room content, just the title that they are talking about is something interesting to discuss. KOL turns to be an ambitions or job for nowadays, but what makes them to become one of it? Was it by just seeing how many followers do they have? Or how they influence the community? Despite why or how to become one, it is not easy to become one, can't even show your own feeling or frustration when you have one, because you have to keep your good image. Is either you keep everything to yourself or you just don't care what others talk about you. 

Remember that I saw a KOL always scold her fans for not watch/read her IG stories first before ask question, of course we all knew KOL received hundreds of similar questions daily or hourly, is just something interesting that your fans expect you to do one thing, but you're expecting ten thousand of your fans to the same for you...

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這一篇我想要寫的,是擔心會有點得罪人,但是這沒有要得罪這Clubhouse房的內容哦! 只是她們裡面有聊到KOL背負的責任,KOL也是人,但凡人都有高低不平的時候。 低潮的時候,當然都想要安靜一下,但想要讓全世界理解這點不容易。 一就是一直保持完美的形象,但這樣會很辛苦,因為需要一直隱藏自己的情緒。 二就是釋懷地不要太在乎他人的意見,好的建議可以嘗試去增進自己,不太好的就聽聽笑笑就好。

普通人會對KOL有要求,但是我看過有些KOL會對那些喜歡/欣賞她們的人有些要求。 像是別人不可能24小時追蹤你的限動,也不一定追蹤到你所說過的每一句話。 我有看過不可理解的是,當一個人問了這個KOL一個問題,然後這個KOL就轉發,然後第二個,第三個,然後到了越來越多人問了同樣的問題後,這位KOL就會不耐煩的說為什麼你們都不自己去找答案,我這裡這裡有寫。 很容易的KOL解釋會是「假如有100個人問你同樣的問題,你的反應也會跟我一樣!」

不過以以上這個例子來看,其實就是等同道理,你對別人有期待,別人對你也會有期待,只不過的是一位KOL有十萬粉絲,十萬粉絲會對你有要求,但是你卻要求十萬位粉絲去達到你的要求。。。所以這該怎麼說呢?

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